SocialMediaCampLongIsland

Developing Your Personal Brand Online- 5 Key Values

tdomf_ea2d4 — Wed, 23 Jun 2010 14:40:35 +0000

With the proliferation of social media, many C-level executives are now on Twitter, Facebook or LinkedIn and oftentimes their personal brands become the forefront for the company’s they stand behind. Personal branding has also been an incredibly useful tool for niche entrepreneurs and those seeking new opportunities. I’d like to share my observations and start a discussion on the key values I have noted and discuss best practices for those looking to establish their personal brand online.

This post was submitted by Megan Heckman.

As local as local news gets

tdomf_ea2d4 — Mon, 21 Jun 2010 23:02:05 +0000

The last two editors at Long Island Business News are now heading hyperlocal news coverage at their new jobs.

Come see Carl Corry of Newsday and David Reich-Hale of AOL’s Patch.com, as they talk about how they’ve incorporated Facebook and Twitter into their strategy.

They’ve been in their new positions for about four months. See what they’ve learned, what they’ve tried, and, what has worked.

This post was submitted by Carl Corry/David Reich-Hale.

From Zero to 1,000 in 5 minutes

tdomf_ea2d4 — Mon, 21 Jun 2010 02:48:18 +0000

Why it is essential to build your Facebook following before you roll out your brand.

This post was submitted by Chris Vaccaro.

Adding Your Voice to Tweets & Status Updates…Literally

tdomf_ea2d4 — Mon, 14 Jun 2010 16:29:44 +0000

Your tweets, status updates, and blog pages only add to an already flooded web driven world. How do you craft messages that stand out from the crowd? Audio can be one piece of the solution and can easily be used to enhance your tweets, status updates, blog pages, and social network communication plan. In this how-to session, you will watch and try a variety of online (or phone based) tools that aid in sending audio messages to your audience, followers, friends, and anyone else who is interested.

This post was submitted by Brian Wasson.

Max Cat joins Facebook

tdomf_ea2d4 — Mon, 14 Jun 2010 02:23:27 +0000

How a cat is using social media to save the world four paws at a time.

This post was submitted by Laurie Bloom.

Feeding The Frenzy: How Twitter has Changed Sports Journalism

tdomf_ea2d4 — Mon, 14 Jun 2010 02:19:10 +0000

The immediate, breaking-news function of twitter has turned almost every well-connected fan into a sports journalist breaking news and leaving main stream media writers to fill in the blanks, but not always break the story. But is this instant gratification of breaking news beneficial or is it ruining the position of the sports beat-wriiter?

This post was submitted by Dee Karl (aka 7thWoman).

Social Media 101: What You Need To Know…

tdomf_ea2d4 — Mon, 14 Jun 2010 00:48:01 +0000

In this session, participants will learn how to build a community, market to that community and use various social media tactics like Facebook, Twitter, LinkedIn, Plaxo, Youtube and Blogging, to develop their own social media plan.

This post was submitted by Kristie Galvani.

Grass roots networking

tdomf_ea2d4 — Thu, 10 Jun 2010 21:29:16 +0000

Using social media as a key driver to building a business-networking group.

This post was submitted by Rich Kruse.

Premature Enunciation – Why Shooting Off Too Early Doesn’t Create (Sales) Fulfillment

tdomf_ea2d4 — Thu, 10 Jun 2010 06:11:19 +0000

This discussion is intended to help business owners and sales professionals in all fields be successful in Social Selling thru Social Media. You will learn something, teach something and have fun.

This will be awesome(r) if you come to the table with questions and stories of your own. If you’re an expert at this, please bring your mouth, and if you’re a novice and totally confused, please bring your mouth

This post was submitted by Jeff Namnum.

The changing face of journalism

tdomf_ea2d4 — Thu, 03 Jun 2010 04:50:34 +0000

Readers now get to participate in the news. The shift is seismic, but is it good? Does it lead to less accuracy? Or are citizen journalists saving free speech right as conventional media struggles to survive?

This post was submitted by David Reich-Hale.

Perception IS Reality: Leveraging Social Media in Entreprenuerial Leadership

tdomf_ea2d4 — Wed, 02 Jun 2010 21:23:15 +0000

This dynamic break-out will discuss the potential of utilizing social media tools in order to create a the perception/reality of relational connection within your organization. This session will discuss:

- Ways to create ownership/buy-in of your vision/mission by “strategically” leaking inside information on facebook, twitter, vimeo, you-tube, personal blog, etc.
- How to relationally connect (with customers, prospects, staff, etc) when physical interaction is inconvenient or impossible?

This break-out will be facilitated by an entrepreneurial leader in a faith based non-profit, however it will be pertinent to any catalytic, entreprenuerial, or high-level leader.

This post was submitted by Brett I Williams.

Breaking news on Facebook, Twitter

tdomf_ea2d4 — Wed, 02 Jun 2010 05:53:58 +0000

Are you getting your news online? Probably. Are you getting it on Facebook? Twitter? Perhaps. What sort of news story works on Twitter? What about Facebook? From the journalist’s side, we can discuss how it helps lift your media outlet’s image.

This post was submitted by Chris Vaccaro and David Reich-Hale.

How to use Twitter and other Social Media to develop your own Personal/Professional Learning Network, PLN.

tdomf_ea2d4 — Fri, 28 May 2010 00:14:53 +0000

Learn how to use Twitter and LinkeIn to connect, exchange ideas, and collaborate with others in your profession. Learn how to acquire and exchange links to websites and videos to help move your profession forward. Build a collaborative network of other professionals to help you learn more about things you need to know.

This post was submitted by Tom Whitby.

To Tweet or Not To Tweet… That is the Question! (Is Twitter a Useful Business Tool or a Devious Distraction?)

tdomf_ea2d4 — Thu, 20 May 2010 06:39:00 +0000

Of the social media tools available to us today, Twitter is the simplest one there is. There are no great bells and whistles; no complex features to learn. You have 140 characters to distribute information and gather a following. So, what benefit is there to using it?

Harness the power of Twitter to grow your business by learning the strategies behind its use:

What kind of content to provide,
How to search it,
What to do with hashtags,
Why use a link shortener,
How to register accounts, and
How to extend your influence.

This post was submitted by Tara R. Alemany.

Facebook Privacy Settings – Keep Your Personal Profile in Your Control

tdomf_ea2d4 — Sun, 02 May 2010 23:10:31 +0000

Many wonder how to keep a personal profile on fastest growing social networking site in the universe, erse, erse just that, PERSONAL! (Did you hear an echo!)
Learn how to keep your profile separate even while running a business page. With the advent of Lists, the creators of Facebook allow you to divide and conquer your growing “Friends List” into manageable groups.
How do I keep my friends from sharing things about me? How is my information compromised by taking a “quiz” or sending a “gift?” How do I control my Wall? All of these concerns will be addressed as I set-up a test account and walk you thru the process. Bring your laptop and change you settings while at the discussion.

This post was submitted by Kathy Seff.

Create a Successful Event – Case Study: Long Island Restaurant Week

tdomf_ea2d4 — Tue, 27 Apr 2010 20:12:33 +0000

The first Long Island Restaurant Week was in 2006 – BEFORE Facebook and Twitter. However, today these tools are being utilized to help raise awareness for the event. Do you have an event, but don’t know how to utilize social media to help make it a success? If you answered yes, then this session is for you!

In the spirit of the un-conference style, we will start with a short introduction on what worked for Long Island Restaurant Week. The rest of the session will be spent in a discussion-style format where presenters will open up the floor a bit and field Q&A. Comparisons will also be drawn to help show the audience how these tools can be utilized for ANY event.

This post was submitted by Lindsey Jaffe & Steve Haweeli.

8 Reasons to Get Your Social Media On!

tdomf_ea2d4 — Tue, 27 Apr 2010 17:48:27 +0000

Learn why you should jump on the Social Media band wagon! This is a great presentation for newbies and those who are questioning whether to have a presence on Facebook & Twitter. We will discuss 8 reasons (even though there are about 156!) as to why it’s advantageous for your business to have exposure via Social Media. PowerPoint presentation with Q&A’s. Bring questions and chocolate!

This post was submitted by Kathy Seff.

The Power of Video – Get Ready

tdomf_ea2d4 — Tue, 27 Apr 2010 13:50:01 +0000

Cisco says “by 2013, 91% of all internet traffic will be video”. Now is the time to get started before it’s too late.
Video is a powerful tool. It can get you 1st page ranking in Google & make you the authority in your field.
We’ll discuss the how to’s & the tools available.
As a producer of multimedia for the fortune 500 since 1967, I’ve gained some knowledge that I’d like to share.

This post was submitted by Marvin Bzura.

Free Social Media Tools

tdomf_ea2d4 — Tue, 27 Apr 2010 13:49:53 +0000

All around fast paced discussion:
How I got 6,000 Twitter followers in 10 weeks.
The big picture hooking up your “MyLinkedInFaceTwit”

I’ve been producing multimedia for the fortune 500 since 1967. I did the Sports Illustrated Swimsuit Show with the models for 12 years (someone had to do it). Present clients include PepsiCo, Fritolay, Citibank & UBS.

PS. You can see interviews with the Social Media Elite (Chris Brogan, Gary Vaynerchuk, Shelly Palmer) at my site.

http://www.B2Bvid.com

This post was submitted by Marvin Bzura.

Makin’ Bacon for Your Bricks & Mortar Biz using Geo-Location Services Like FourSquare: Case Study of Havana Central

tdomf_ea2d4 — Mon, 26 Apr 2010 12:54:33 +0000

Social Media? Easy for an ONLINE business, but how do you engage with customers once they are near or at your store?
Learn how to build your “audience” of consumers into a strong network no unhappy wolf can huff & puff at.

Marshall Sponder, Founder, Web Metrics Guru & Online Analyst, and Cecilia Pineda Feret, Online Marketing & Community Strategist, describe what you can do to drive sales.

Havana Central guests go to Facebook and Twitter and FourSquare to share how much they love the food, the service, the ambiance. Havana Central’s and guests’ fans & followers “get the message” to go there, too!

This post was submitted by Cecilia Pineda Feret.

Creating Professional Looking Facebook Fan Pages to Promote Your Business or Band and Increase Your Sales

tdomf_ea2d4 — Sun, 25 Apr 2010 23:33:08 +0000

Creating Facebook fan pages can be an easy task, but most people do not create them the correct way, causing lost fans and followers. Let Bruce Chamoff of HotWebIdeas.net and Long Island Online Radio (http://www.LongIslandOnlineRadio.com) show you how to create a professional looking fan page that will get people to not only become a fan, but also return to the page often, increasing your exposure and sales.

Bruce will also answer the most popular question about Facebook: What is the difference between a Facebook fan page and a Facebook group and which one is best for your business.

This post was submitted by Bruce Chamoff.

No Transmitters Required: Get the Word Out By Podcasting

tdomf_ea2d4 — Sun, 25 Apr 2010 16:56:13 +0000

Podcasts took the Internet by storm in 2004 and have become a simple way to extend a brand out to a completely portable format. This audio revolution has been adopted by major companies and brands across the globe. Let an experienced podcaster of 5 years show you how to embrace this important technology for your needs.

Topics that will be covered:

- Podcasting 101: It’s easier than you think
- The Power of “Ask”
- Promo-Love & Being Yourself
- Forget About the Numbers
- Networks

This post was submitted by Aaron Crocco.

Utilizing video for optimal social networking results

tdomf_ea2d4 — Thu, 22 Apr 2010 14:13:18 +0000

Together let’s discuss how to create an effective video for your social media site. We will discuss how you can create your own video and when it might be advantageous to hire a production company. We shall go over video techniques as well as marketing ideas, Most importantly it will be a dialogue addressing your needs and concerns.

I have been producing videos for over twenty years. My credits include an Emmy nomination, Suffolk County Film Commissioner, Seminar
host (taught adult Ed course at Hofstra). comedy writer/published cartoonist along with an extensive background in marketing.

This post was submitted by Steven Taub.

Social Mobility: Using Smartphones To Engage

tdomf_ea2d4 — Thu, 22 Apr 2010 00:10:25 +0000

Today, more than 650 Million people (almost 14% of mobile phone users) use a mobile device to access the web. Over 30% of smartphone users access social media sites via their mobile browsers.

You are attending Social Media Camp Long Island to find out how to “join the conversation” but how do you keep that conversation from consuming your day?

Your audience is not sitting behind a desk top, why should you?

In this talk we will discuss topics that will allow you to engage your audience using tools to keep you (and your brand) on the go by building a system that can be maintained via web apps on your IPhone, Blackberry or Android phone.

There will be a Q & A and sharing of additional resources.

This post was submitted by George Torres.

Creating a LinkedIn profile so that people can find you

tdomf_ea2d4 — Wed, 21 Apr 2010 14:11:34 +0000

Have you figured out LinkedIn yet? If used properly, LinkedIn can create a wave of opportunities for you to find and be found. By creating or tweaking your profile with the right keywords, you can go from obscurity to the top of the LinkedIn search list for your niche market.

This post was submitted by Louise DiCarlo http://lumuse.blogspot.com/.

The Evolution of Social Media

tdomf_ea2d4 — Wed, 21 Apr 2010 12:36:27 +0000

A look at how a stay at home mom used social media – from the days of AOL chatrooms through Twitter, Facebook and LinkedIn for play and earnings (and even meeting someone famous)!

This post was submitted by Louise DiCarlo http://lumuse.blogspot.com/.

Show Me The Funny : How Social Media + Humor = Sales

tdomf_ea2d4 — Wed, 21 Apr 2010 03:11:23 +0000

Letting your sense of humor come through in your profile, tweets, titles, and updates can get your message and products noticed much faster than traditional vanilla flavored language. Here’s how!

This post was submitted by Sueanne Shirzay, President, Sueanne Shirzay Jewelry, http://www.sueanneshirzay.etsy.com.